On Wednesday, the 7th of March, Sander and Pixel gave a informal presentation for the Nimk staff about their AR project.
Sander presented projects he developed with AR, starting by his first augmented reality project with QR codes on the ground and mentioning his project proposal about story telling. Then, Pixel also explained his initial proposal, that was to continue developing the Jandig project. He explained that he is interested on the reaction by the public towards technology or public space, for example.
They also talked about their ideas for the project. Such as the AR Power Point “walking through the city from slide to slide”.
The artists showed how the content would be presented by adding AR on the facade Museum of Art of São Paulo (Masp) as an example.
10 days of the first phase of this artistic residency. The major concern right now is to define the concept that will be expressed through AR, raising fundamental questions such as: Why the artists will develop this specific project? What is the significance? Who is the target group?
After Pixel told Sander that Internet access for smart phones in Brazil is not so common, they thought about exploring an offline project, based on Pixel’s developments in Brazil. Also, researching in the collection of the Nimk for “pre-internet” artists that made works related to communication. This idea changed towards targeting specifically the ones that have access to Internet.
The main areas of interest from both artists are related to the city and story telling. The use of images, videos or a “Power Point image like” are being considered, as well as statistic data.