Ilustrada: Projeto busca fazer arte com celular em São Paulo

[This article was published in the section Ilustrada of the news paper Folha de São Paulo on 14/04/2012]

Projeto busca fazer arte com celular em São Paulo

Artistas do Labmov vão mapear a cidade a partir de realidade aumentada

Conversas e oficinas com comunidade local vão indicar pontos que devem ter referências captadas pelo celular


O artista visual Lucas Bambozzi acredita que um celular não é apenas um aparelho de telefone, ou câmera digital, ou instrumento de navegação pelas redes sociais.

“É uma interface para produzir a mistura do real e do virtual, as duas naturezas da imagem”, define Bambozzi.

Nas mãos dele e da curadora Gisela Domschke, o telefone celular serve de ferramenta para se combinar arte e tecnologia.

As imagens que o aparelho é capaz de captar e processar são a fonte do projeto Labmov, que, a partir de amanhã, coloca literalmente seu carro na rua -uma Kombi transformada para receber os artistas visuais Pixel e Sander Veenhof (leia ao lado).

O veículo vai percorrer São Paulo para mapear a cidade a partir da tecnologia de realidade aumentada, tecnologia que associa certas formas ou objetos previamente definidos a fotos, vídeos ou mensagens poéticas.

Quando o celular é apontado para o ponto onde está uma dessas formas, o conteúdo é instantaneamente exibido na tela do telefone.

“Nosso objetivo é fazer com que obras surjam a partir das localidades por onde passar o Labmov, levando em conta as características de cada local, e também as referências afetivas e artísticas de quem está afastado dos grandes centros culturais”, explica Bambozzi.

É a partir da conversa entre eles e cada comunidade por onde passar a Kombi que serão escolhidos os pontos da cidade que devem entrar para o projeto.

Sander e Pixel também trabalham no desenvolvimento de um software próprio para a “leitura” dos pontos mapeados, que estará disponível para celulares com sistema Android ou iPhone.

Amanhã, o carro estará estacionado na praça da Biblioteca Mário de Andrade (r. da Consolação, 94), a partir das 15h, para uma oficina livre de narrativa aberta.

A programação completa do projeto está disponível no ROXO)

last Sunday @ Biblioteca Mário de Andrade (São Paulo)

Last Sunday (14/04/2012), Pixel and Sander presented for the first time their project Narrative Navigation to the public in São Paulo.

busy days

During the past days, Pixel and Sander have been working a lot to be ready for their first presentation of the project that will happen this Sunday in front of the Biblioteca Mário de Andrade in São Paulo.

In this photo, at the Casa da Cultura Digital, they draft how they will add routes and narratives to their AR project.

routes for the Labmovel in São Paulo

[originally posted on the labmovel blog]

Pixel and Sander walked around São Paulo to find possible routes for the Labmovel. Check it out the map:


Pixel and Sander meet in São Paulo

[originally posted on the labmovel blog]

On the 3rd of April, both artists contemplated for the residency gathered with Gisela Domschke and Lucas Bambozzi, organizers from São Paulo, to define their further activities with the labmovel.
Photos by Lucas Rossi Gervilla.

From left to right: Sander Veenhof, Lucas Bambozzi and Pixel

Sander and Pixel

on the left Gisela Domschke, then Andrea Armentano and Carola Gonzalez


Pixel and Sander

Statement #5: last days in Amsterdam (PT)

Click here to listen to the statement || Clique aqui para escutar o depoimento


In this statement Pixel says how it was difficult during his last days in Amsterdam to define the final idea. “Any great ideas?”, asked Sander to Pixel. From this on they struggled in shaping the final idea to be developed and programmed in São Paulo. When he arrived in São Paulo and Sander was still in Amsterdam they decided to explore narratives. He finishes his statement by saying “Our next step is programming”.

Narrative Navigation

The recent massive spread of a Google concept-video announcing their augmented reality (AR) glasses, is a sign that people across the world are curious to experience the next step in augmented reality. Expectations are high – but there’s criticism too. Do we really want to immerse ourselves 24/7 in a commercially annotated semi-virtual world? No. And we don’t need to. First of all, we have the choice to switch off. Second, we will have a choice in content, hopefully. Let’s hope that beside an overload of commercial content, our virtual surroundings will be packed with an equal amount of inspiring, meaningful or artistic creations. Within this current context, it is a great opportunity to be involved in the ArteMov/NIMk residency working on exactly that: exploring  opportunities of AR content creation, taking into account the unique characteristics of this expanding parallel universe.

Whatever the way AR is accessed, be it by the mass audience of smartphone owners or a minority of AR goggle spectators, the fundaments of our parallel hybrid world are already in effect. Content nowadays is geo-located. Data and stories are belonging to and existing at specific spots on earth. Immaterial layers of meaning integrate with and extend the physical environment. GPS-coordinates are the truths defining a reality which is multi-layered, as much as it is multi-purpose. Commercial virtual content will co-exist alongside grassroot coups of the virtual universe. Besides professional storywriters taking it to the virtual stage, so are the people formerly known as audience. Not any restraint, boundary or limitation will be applicable in this endless amount of alternate realities. Structuring and filtering of the virtual content surrounding us, will be equally relevant as the content these mechanisms relate to.

We took this as a point of departure, and combined it with our wish to facilitate the creation of stories tailored to be experienced in the mixed data-reality of today. Walking tours through virtual content closely related to the physical environment was a recurring thought, letting people’s choice of direction be of influence on the course of a narrative. During a week of brainstorming and talking to various experts in the field of experimental storytelling, we talked about ways to present fictional stories, documenting spots in the city ‘on the spot’, historic routes, data journalism, real-time live storytelling and Powerpoint walks. It made us realise that a one-size-fits-all format would be difficult to define. Nor did choosing seem a good option.

While drafting a concept for narrative navigation throughout the city we realised that a similar approach could be applied on the level of choosing which storytelling formats to support: -not- choosing. By transforming the streets as a mapping of choices, we could allow people to walk to the content type of their choice. Left for fiction, walk right for real-life stories. Left again for user-contributed stories, two times right to get into the area of the city to discover a cluster of suspense stories. While walking towards a story of choice, the directive structure could gradually morph into choices defining the course of the story itself. Content and meta level will be integrated into one uniform format.

Calling for stories and exploring the narrative qualities of this rigid but at the same time open structure, is what we’ll be doing next week during a series of tests and LabMov workshops. We envision to generate a dynamic mapping of perspectives on the city, to be experienced in the city. It will be a tree-like structure that will grow, because adhering to the open narratives format, anyone is allowed to extend or fork the structure. Not agreeing with the current state of the virtual narrative city? Change it as you like. With augmented reality, your environment is in read/write mode.

Sander Veenhof

São Paulo, 8th of April, 2012

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